---
title: "What negative keywords should every law firm add?"
description: "Start with job seeker terms such as jobs, careers, salary and internship, then DIY terms such as free, template, form and without a lawyer, then student terms such as definition, law school and bar..."
url: https://blockclickfraud.com/faq-items/what-negative-keywords-should-every-law-firm-add/
date: 2026-09-20
modified: 2026-09-20
author: "Block Click Fraud"
type: faq
lang: en
---

# What negative keywords should every law firm add?

Start with job seeker terms such as jobs, careers, salary and internship, then DIY terms such as free, template, form and without a lawyer, then student terms such as definition, law school and bar exam. Add every practice area you do not serve, and block the wrong side of a matter, such as defense-side queries reaching a plaintiff firm. Build the rest from your own search terms report.

What negative keywords should every law firm add?[Block Click Fraud](https://blockclickfraud.com/author/block-click-fraud/)2026-09-20T07:11:07+00:00