---
title: "Can I block a competitor's IP address in Google Ads?"
description: "Yes, up to 500 IP addresses per campaign. It is worth doing for any source you can identify. Understand the limit, though: residential connections are reassigned, mobile traffic rotates through many..."
url: https://blockclickfraud.com/faq-items/can-i-block-a-competitors-ip-address-in-google-ads/
date: 2026-09-20
modified: 2026-09-20
author: "Block Click Fraud"
type: faq
lang: en
---

# Can I block a competitor's IP address in Google Ads?

Yes, up to 500 IP addresses per campaign. It is worth doing for any source you can identify. Understand the limit, though: residential connections are reassigned, mobile traffic rotates through many addresses, and a VPN sidesteps the list completely. IP exclusion raises the effort required to keep clicking you. It does not close the door.

Can I block a competitor's IP address in Google Ads?[Block Click Fraud](https://blockclickfraud.com/author/block-click-fraud/)2026-09-20T07:07:56+00:00